Overview
JEGS.com was a comprehensive automotive parts retail site and the JEGS team wanted to grow their site authority and generate more traffic to their site through leveraging the power of strong, targeted SEO content. The solution was to add a robust blog platform to deliver the content to their audience in compelling ways that are also friendly to Google.
Services
👉🏻 Technical SEO
👉🏻 Visual design
👉🏻 WordPress development
Problem
Increase Traffic
JEGS wanted to increase targeted traffic to their site--potential customers for their high performance automotive products. They hired an SEO and content development company to guide the strategy and implementation of a new blog site. Our role was to design and develop a robust and engaging WordPress blog that maximizes their SEO and content efforts in the future. Their team had also had a terrible experience with a previous blog platform that was a difficult-to-navigate experience on the backend, which led to team frustration and wasted time.
Solution
Wordpress + WooCommerce
We designed an engaging front-end experience for website users paired with an intuitive and flexible back-end experience for the JEGS team.
Unique Challenge
New Blog + Cloudflare
Because the current JEGS.com site was not being designed or redeveloped, they needed their new blog site (built on WordPress) to display at jegs.com/tech-articles, which required a reverse proxy solution. Our team was able to implement a solution through Cloudflare that delivered the user experience and SEO-friendly technical solution JEGS wanted without needing an expensive custom server platform.
Results
More Traffic With Less Worry