Overview
Lighten Group had the content, but needed a website to aggregate all their different content types into one cohesive platform to reach their audience and promote their speakers.
Services
👉🏻 Web Design
👉🏻 Web Development
👉🏻 WordPress

Problem
No Website
The content creators didn't have a centralized place to post their blogs, videos, and podcasts. With a team contributing to the website, the backend needed to be user-friendly so that adding and editing blogs was straight-forward and simple. On the frontend, the content needed to be organized so that it was searchable and filterable for a smooth user-experience.
Solution
Custom WordPress Website
WordPress is ideal for a blog website, but we added custom architecture that allowed for better categorization and showcasing of posts. When an author was adding new content to the site, the backend was streamlined so that they were simply filling out a form and then the post was populated from that. This allowed for consistency and ease.
Unique Challenge
Starting from Scratch
Lighten Group was a new ministry and when starting from scratch, it takes a lot of back and forth. We were provided with a detailed brand guide that we took and had to transform into a website that reflected their mission and spoke to their audience.

Results
Beautiful + On Brand Website