I have spoken to countless folks over the years who want to do a redesign of their website. During these conversations, I typically hear something like: If this is you, know this problem is assuredly solvable. This mess happens mainly because of a few reasons: Too many cooks in the kitchen There is more than […]
In the ever-evolving landscape of digital marketing, the mantra “content is king” still rings true. However, what many marketers often overlook is the strategy behind creating content that can transcend platforms effortlessly. In this blog post, we’ll delve into the art of maximizing your content by crafting long-form posts and explore how repurposing smaller snippets […]
There are a lot of websites out there that look fantastic – there’s no question about that. With so many options, how do companies take a potential customer from “I’m just looking around” to “This company understands me – and I want to buy.” The difference between having a simple “brochure website” and one that […]